The results of the 2011 NewsUSA of Public Relations and Marketing Outlook Survey are now available. The investigation targeted more of three hundred PR and Marketing professionals was conducted by NewsUSA to assess how the industry professionals are prioritizing their efforts at communication and their measurement results.
Unsurprisingly, PR & marketing are turning to new vehicles to reach their target audience. Displayed in a computer graphics and available for download, the results of the survey show a change in attitudes and prospects for future use of newer channels online.
Way of the future?
Only 11% of the PR and marketing professionals are using sites such as StumbleUpon, Reddit or Digg sharing, but if these types of voting, new communities could be used to increase buzz in the near future? The survey also asked on mobile marketing - who is and who is just curious?
Investment: What is more important?
The Outlook 2011 survey asked respondents to assess the value of and the importance of the investment. They assessed quality of investments, the amount of investment and site placements-generated traffic. The results also show the PR channels and value most marketing professionals: print, radio, TV or online.
Discover the direction of the PR and marketing in 2011 and beyond by downloading the NewsUSA 2011 public relations and Marketing Outlook survey results.
On NewsUSA
NewsUSA was founded in 1987 to provide an alternative cost-effective and qualitative of traditional media advertising campaigns. NewsUSA today is placement of the media the Prime Minister of the nation and the social media distribution service receiving millions of media impressions each day. NewsUSA has provided media placements to more than 3,000 clients in a variety of areas, including public relations, communications, non-profit, Government, healthcare, automotive and health and beauty. With its long with more than 16,000 media relations, NewsUSA has implemented more than 5 million online, print and placement of radio and the billions of dollars of advertising on media at the national level. For more information on NewsUSA, visit http://www.newsusa.com/.
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